To ensure a seamless customer experience during network outages or API failures, it's recommended to configure a fallback campaign. This campaign serves as a safety net, delivering default, store-specifc product recommendations based on daily popularity -so customers still see relevant products even if real-time personalization is temporarily unavailable.
Configuring your Fallback Campaign
- Create a new campaign
- When naming the API Selector, set the naming as Default
- Campaign structure:
- One Experience
- One Variation
- 1 Pre-order Widget
- Configure the Fallback list
- Number of items - Specify how many products to include in the fallback list.
If customers are likely to apply filters, configure more items than the number of displayed slots to ensure enough products remain visible after filtering.
- Targeting
- Set the campaign to target all stores.
This enables the system to deliver personalized popular products per store, ensuring relevance even in fallback mode.
- Set the campaign to target all stores.