Multiple Campaigns on Same Element

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1 comment

  • Official comment
    Carla Pacheco

    Using the same element across multiple campaigns can cause race conditions between the campaigns may result in:

    • One campaign may be served but not the other
    • A creation of dependencies in the api_dynamic.js script
    • Serving issues can also occur with Recommendations Campaigns, Dynamic Content, and Visual Edits if targeting or making changes to the same selector

    However, there is an exception regarding priority levels when it comes to Multi touch campaigns:

    • Multi-touch campaigns have a higher priority than other campaign types, such as dynamic content or recommendations.
    • If both are defined on the same element, the touchpoint content is served to the user.

    Therefore its recommended to use unique selectors for campaigns, to avoid the common issues listed above.

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