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Experience OS Apps
Your end-to-end marketing solutions
Audience Hub
Leverage groups of users who share a common attribute for targeing, reports, or use in third-party platforms.
Web Personalization
Deliver contextually relevant content based on real-time user behavior.
App Personalization
Deliver personalized experiences across your mobile apps - iOS and Android.
Experience Email
Transform static emails into predictive, personalized, and relevant email messages.
Shopping Muse
Conversational commerce meets cutting edge personalization with AI.
Reconnect
Win back customers by reconnecting with them at the right time, with the right message
Audiences Anywhere
Leverage Audiences created in Dynamic Yield in various platfroms to analyze or target your site visitors.
Profile Anywhere
Leverage Audiences created in Dynamic Yield in various platfroms to analyze or target your site visitors.
Algorithm Studio
Create custom algorithms that address unique business needs to use in your recommendation campaigns.
SpendingPulse™
Leverage Audiences created in Dynamic Yield in various platfroms to analyze or target your site visitors.
Market Basket Analyzer
Enable rapid analysis of category-level data through an easy-to-use interface.
Sorting Optimizer
Enable rapid analysis of category-level data through an easy-to-use interface.
Experience OS Extensions
Your end-to-end marketing solutions
NextML
self-training deep learning AI system that adapts the digital experience to each user individually.
AffinityML
Identifies users’ probability to engage, and applies it in audiences, targeting, affinity allocation, and product
recommendations.
VisualML
Copywriter
Use AI to Generate Variation Texts.
User Data Enrichment
Deliver contextually relevant content based on real-time user behavior.
Geo-based Predictive Spend
Targets users based on Mastercard geo-based predictive models.
Geo-based Spend History
Targets users based on the historical consumer behavior observed in their zip code.
User Predictive Spend
Targets users based on Mastercard data and predictive models.
User Spend History
Targets users based on previous spending behavior.
User Travel Spend
Targets users based on traveling spending behavior.
Analytics
Platform Integration
Platform Integration
Track and analyze the performance of your personalized experiences on any analytics platform.
Offline Purchases
Target based on purchases made offline.
System Capablities
Capabilities shared across apps & extensions
Recommendations
All the essentials needed to deliver and analyze your recommendations.
Campaigns
Tools and strategies for creating, managing, and executing campaigns.
Testing & Optimization
Everything you need to plan and deploy tests.
Reports & Analytics
See how your campaigns are doing.
Affinity
Scores user interactions so you can promote and recommend based on user preferences.
Empathic Personalization
Identify user mindsets and act with empathy to fuel stronger emotional connections.
Assets
Tools to use in your campaigns, including feeds, templates, evaluators, goals, and units.
Security & Performance
Infrastructure information, including authentication and browser compatibility.
Account Management
Manage your user and team settings.
