Gidi Vigo
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Recent activity by Gidi Vigo-
Campaign Frequency Settings
The frequency setting enables you to control the exposure of the campaign. This is relevant for Overlay, Notification, and Custom Code campaigns. Frequency setting options Once per pageview: Targe...
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Probability to Be Best
Probability to Be Best is a score given to each variation that predicts its chance to outperform all other variations in the long term. It's used to determine how variations are distributed when us...
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How to Run an A/A Test
A/A testing is a methodology that involves testing identical variations against each other, to validate the testing environment rather than determine a winning variation. By ensuring that testing i...
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Using Experience APIs and Dynamic Yield Script Together for Personalization on Websites
Using both the Dynamic Yield script on your website and our Experience APIs can provide you the control and fast time-to-value you need today while keeping your future options open. For example, y...
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The Bayesian Approach to A/B Testing
Dynamic Yield uses a score called Probability to be Best to determine how to allocate variations across your site's traffic. The score is based on a Bayesian statistical approach. This article desc...
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Previewing API Experience Web Campaigns
This article explains how to preview API server-side campaigns. To preview site personalization campaigns (such as Overlay or Dynamic Content) see Previewing Script-based Personalization Campaigns...
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Feature Flagging using Experience APIs
Feature flagging, or feature toggling, is a strategy to reduce risk during major production updates. It enables you to partially deploy new code and then test it with a subset of traffic before ful...
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Troubleshooting Data Discrepancies
Although many platforms collect and display data about things like pageviews and clicks on your site, each has a unique way of calculating these numbers. For example, defining when a day starts or ...